A website that explains delivery software as fast as it dispatches

Shipday is a US delivery management platform for restaurants, grocers and local businesses. It covers dispatch, live tracking, a driver app, on-demand third-party drivers and AI order assignment, so a business can run its own delivery instead of paying marketplace fees. The work came through Effiqs.

Shipday's buyers are restaurant owners, not software people. They land on the site between services and need to understand in seconds what it does and whether it works with the tools they already use. The product had grown into a long list of features and integrations, and the site had to show all of it without turning into a spec sheet.

Structure first, because the site's real job was helping people find their own use case fast.

The home page leads with the promise and moves straight to proof: the dashboard, the tracking screen and the driver app, shown as they actually look. Each feature page follows the same rhythm, from problem to screen to result, so a visitor who reads one knows how to read them all.

The integrations directory does a lot of quiet selling. A restaurant on Toast or a shop on Shopify, WooCommerce, Squarespace, Wix or GrubHub can find its platform, see how the connection works and start a trial from that page. It's built as a Webflow CMS collection, so the list grows without a designer.

Shipday got a site that answers an owner's first two questions (what does it do, and does it work with my setup) before they scroll far.

Marketing now adds features and integrations on its own. The design holds because the templates were built for it, not patched afterward.